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What Are the Most Helpful VoIP Features for Small Businesses?

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Just five or six years ago, VoIP was still considered a “different” type of business phone system. One that wasn’t the norm. But the pandemic changed that way of thinking. Now internet-based phone systems aren’t simply the norm. They’re mandatory for business continuity.

During the pandemic, VoIP and video conferencing have skyrocketed by over 210%. This is largely due to the move to remote work and hybrid offices. Sixty-seven percent of surveyed companies say switching to VoIP helps improve call handling.

So, no longer is the business phone system tied to a physical location. This enables fluid management of a business with staff spread out over many locations.

Additionally, VoIP significantly reduces costs for businesses. The technology is much cheaper to use than a traditional landline-based system. Calling plans are also often less expensive, and a company can add new numbers for very little cost.

VoIP has several helpful features for small businesses. But owners are busy and may not have time to have all of them enabled.

What are the best features to drive efficiency, productivity, and positive caller experience?

Here are some of the best features of cloud-based business phone systems to leverage.

Automated Attendant

In many small companies, the person answering the phone also has a lot of other duties. You can free up that person’s time and give the caller a better experience with an automated attendant.

An auto-attendant acts as a company directory. It will forward calls to the correct department or staff member for you. Record a pleasant greeting and ask the caller a few questions. Such as, “Press or say 1 for sales, 2 for technical support,” etc.

The caller gets the person they need without having to explain why they’re calling twice. Once to the person that answers the phone and once to the person they’re transferred to.

Find Me/Follow Me

What’s the most favorite user feature for VoIP? According to 77% of surveyed employees, it’s the Find Me/Follow Me feature. This includes the ability to use a virtual phone number that is accessible from all devices. Staff can also transfer calls from one device to another with ease.

Whether you are on a PC, in a conference room, or on your smartphone, you can get your calls. This feature reduces friction and allows people to give out a single phone number. Callers can then use that number to reach the person via mobile, home office, or onsite office.

Hold Music

Playing pleasant music while your callers are on hold might seem like a small thing. But it can have a big impact on customer satisfaction and lead generation activities.

We found some eye-opening statistics from a study on hold music versus silence. In the study, researchers kept people on hold for 1 minute. Results showed:

  • On hold in silence: Over 50% of the callers hung up
  • On hold with music: Only 13% of the callers hung up

Additionally, 45% of the silent group that did not hang up thought they were on hold for 3-5 minutes. They were on hold for just one minute. While on the music side, 56% of people thought they were on hold for less than one minute.

So, you can see the power of activating that one simple feature of your VoIP system. You may notice happier customers and fewer leads hanging up before they reach anyone.

Voicemail Transcription to Email

When you’re coming out of a meeting, going through a string of voicemails can be frustrating. You have to listen to each one to figure out the people to call back first.

Voicemail to email in VoIP services, provides recorded voicemails emailed to you. This also comes with a transcription of the message. You can quickly glance through the emails and scan the text to rank callbacks. No need to listen to every message first.

Ring Groups

Ring groups are an especially helpful feature if you have a small team. It allows a group of numbers to ring simultaneously until one person in the group picks up.

This means that another staff member may be able to assist a caller, rather than them needing to leave a message. Ring groups are great to set up for sales teams, accounting teams, and customer support teams.

Call Reporting

Another bonus of VoIP phone systems over analog is that you get real-time call reporting. What are your busiest times when you need more staff? Do you have a problem with calls not getting answered fast enough?

Your call reporting can give you insight into those things and more. Make sure you check out these reports and then automate the ones you like so you’ll see them regularly.

Local Support

This isn’t a system feature, but it’s important to have. If you sign up for VoIP from a company halfway around the world, you don’t have any local support when you need it.

Having someone that can come to your office is important. They can set up VoIP desk phones and help you optimize ring groups, mobile apps, and more. Your business phone system is one of the most important pieces of technology you have. Make sure you have the local support you need to keep it operating reliably.

Looking for Local VoIP Solutions?

Get expert VoIP services and local support. We’ll integrate your cloud-based phone system with your entire technology environment. Contact us today for a free consultation.

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This Article has been Republished with Permission from The Technology Press.

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Simple Guide to Follow for Better Endpoint Protection

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Endpoints make up much of a company’s network and IT infrastructure. This is a collection of computers, mobile devices, servers, and smart gadgets. As well as other IoT devices that all connect to the company network.

The number of endpoints a company has will vary by business size. Companies with less than 50 employees have about 22 endpoints. Small businesses with 50-100 employees have roughly 114. Enterprise organizations with 1,000+ employees average 1,920 endpoints.

Each of those devices is a chance for a hacker to penetrate a company’s defenses. They could plant malware or gain access to sensitive company data. An endpoint security strategy addresses endpoint risk and puts focused tactics in place.

64% of organizations have experienced one or more compromising endpoint attacks.

In this guide, we’ll provide you with straightforward solutions. Solutions focused on protection of endpoint devices.

Address Password Vulnerabilities

Passwords are one of the biggest vulnerabilities when it comes to endpoints. The news reports large data breaches all the time related to leaked passwords. For example, there is the RockYou2021 breach. It exposed the largest number of passwords ever – 3.2 billion.

Poor password security and breaches make credential theft one of the biggest dangers to cybersecurity.

Address password vulnerabilities in your endpoints by:

  • Training employees on proper password creation and handling
  • Look for passwordless solutions, like biometrics
  • Install multi-factor authentication (MFA) on all accounts

Stop Malware Infection Before OS Boot

USB drives (also known as flash drives) are a popular giveaway item at trade shows. But an innocent-looking USB can actually cause a breach. One trick that hackers use to gain access to a computer is to boot it from a USB device containing malicious code.

There are certain precautions you can take to prevent this from happening. One of these is ensuring you’re using firmware protection that covers two areas. These include Trusted Platform Module (TPM) and Unified Extensible Firmware Interface (UEFI) Security.

TPM is resistant to physical tampering and tampering via malware. It looks at whether the boot process is occurring properly. It also monitors for the presence of anomalous behavior. Additionally, seek devices and security solutions that allow you to disable USB boots.

Update All Endpoint Security Solutions

You should regularly update your endpoint security solutions. It’s best to automate software updates if possible so they aren’t left to chance.

Firmware updates are often forgotten about. One reason is that they don’t usually pop up the same types of warnings as software updates. But they are just as important for ensuring your devices remain secure and protected.

It’s best to have an IT professional managing all your endpoint updates. They’ll make sure updates happen in a timely fashion. They will also ensure that devices and software update smoothly.

Use Modern Device & User Authentication

How are you authenticating users to access your network, business apps, and data? If you are using only a username and password, then your company is at high risk of a breach.

Use two modern methods for authentication:

  • Contextual authentication
  • Zero Trust approach

Contextual authentication takes MFA a step further. It looks at context-based cues for authentication and security policies. These include several things. Such as, what time of day someone is logging in, their geographic location, and the device they are using.

Zero Trust is an approach that continuously monitors your network. It ensures every entity in a network belongs there. Safelisting of devices is an example of this approach. You approve all devices for access to your network and block all others by default.

Apply Security Policies Throughout the Device Lifecycle

From the time a device is first purchased to the time it retires, you need to have security protocols in place. Tools like Microsoft AutoPilot and SEMM allow companies to automate. They deploy healthy security practices across each lifecycle phase. This ensures a company doesn’t miss any critical steps

Examples of device lifecycle security include when a device is first issued to a user. This is when you should remove unnecessary privileges. When a device moves from one user to another, it needs to be properly cleaned of old data. And reconfigured for the new user. When you retire a device, it should be properly scrubbed. This means deleting all information and disconnecting it from any accounts.

Prepare for Device Loss or Theft

Unfortunately, mobile devices and laptops get lost or stolen. When that happens, you should have a sequence of events that can take place immediately. This prevents company risk of data and exposed business accounts.

Prepare in advance for potential device loss through backup solutions. Also, you should use endpoint security that allows remote lock and wipe for devices.

Reduce Your Endpoint Risk Today!

Get help putting robust endpoint security in place, step by step. We can help! Contact us today for a free consultation.

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This Article has been Republished with Permission from The Technology Press.

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Insider Threats Are Getting More Dangerous! Here’s How to Stop Them

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One of the most difficult types of attacks to detect are those performed by insiders. An “insider” would be anyone that has legitimate access to your company network and data. This would be via a login or other authorized connection.

Because insiders have authorized system access, they bypass certain security defenses. Such as those designed to keep intruders out. Since a logged-in user isn’t seen as an intruder, those security protections aren’t triggered.

There are three troubling statistics from a recent report by Ponemon Institute They illustrate the importance of addressing this threat. Insider attacks are getting worse, taking longer to detect and becoming more extensive.

The report found that over the last two years:

  • Insider attacks have increased by 44%
  • It takes organizations 85 days to contain an insider threat, compared to 77 days in 2020.
  • The average cost of addressing insider threats has risen by 34%

It’s important for companies to understand what makes up an insider threat. That’s the first step towards mitigation.

4 Types of Insider Threats

One reason that insider threats can be hard to detect is that there is not just one kind. Employees, vendors, and hackers can all perpetrate insider security breaches. To further complicate detection, some may be malicious and others accidental.

Here are the four main types of insider threats faced by company networks.

Malicious/Disgruntled Employee

A sales employee that is leaving the company may decide to take all their contacts with them. This is a malicious theft of company data.

Another example of this type of insider attack is a disgruntled employee. They may be upset with their manager who just fired them and decide to do the business harm. They could plant ransomware or make a deal with a hacker to give over their login credentials for cash.

Careless/Negligent Employee

Some insider threats are due to lazy or untrained employees. They don’t mean to cause a data breach. But may accidentally share classified data on a non secure platform. Or they may use a friend’s computer to access their business apps. Being completely unaware of the security consequences.

3rd Party with Access to Your Systems

Outsiders with access to your network are also a very real concern. Contractors, freelancers, and vendors can all constitute an insider breach risk.

You need to ensure that these third parties are fully reviewed. Do this before you give them system access. You should also allow your IT partner to review them for any data security concerns.

Hacker That Compromises a Password

Compromised login credentials are one of the most dangerous types of insider threats. This has now become the #1 driver of data breaches around the world.

When a cybercriminal can access an employee’s login, that criminal becomes an “insider.” Your computer system reads them as the legitimate user.

Ways to Mitigate Insider Threats

Insider threats can be difficult to detect after the fact. But if you put mitigation measures in place you can stop them in their tracks. Being proactive keeps you from suffering a costly incident. One that you may not know about for months.

Here are some of the best tactics for reducing insider threat risk.

Thorough Background Checks

When hiring new employees make sure you do a thorough background check. Malicious insiders will typically have red flags in their work history. You want to do the same with any vendors or contractors that will have access to your systems.

Endpoint Device Solutions

Mobile devices now make up about 60% of the endpoints in a company. But many businesses aren’t using a solution to manage device access to resources.

Put an endpoint management solution in place to monitor device access. You can also use this to safelist devices and block unauthorized devices by default.

Multi-factor Authentication & Password Security

One of the best ways to fight credential theft is through multi-factor authentication. Hackers have a hard time getting past the 2nd factor. They rarely have access to a person’s mobile device or FIDO security key.

Couple this with password security. This includes things like:

  • Requiring strong passwords in your cloud apps
  • Using a business password manager
  • Requiring unique passwords for all logins

Employee Data Security Training

Training can help you mitigate the risk of a breach through carelessness. Train employees on proper data handling and security policies governing sensitive information.

Network Monitoring

Once someone has user access to your system, how can you catch them doing something wrong? You do this through intelligent network monitoring.

Use AI-enabled threat monitoring. This allows you to detect strange behaviors as soon as they happen. For example, someone downloading a large number of files. Or someone logging in from outside the country.

Need Help Putting a Stop to Insider Attacks?

A layered security solution can help you mitigate all four types of insider threats. We can help you with a robust yet affordable solution. Contact us today for a free consultation.

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Featured Image Credit

This Article has been Republished with Permission from The Technology Press.